Social Mastermind: A Way to Give Back

June 10th, 2009 • 2009 Write-off, Communities, Toronto Social Media

Today I’m participating as an “expert” in an event called Social Mastermind, part of Toronto-based MaRS’ NetChange week. (I use the quotes because while I consider myself savvy in the fields we’re discussing today, in no means do I think I’m an expert. The organizers, however, seem to, so I’ll run with it.) Today’s event is about gathering together web, PR, and marketing individuals to assist local charities with their social media and communication efforts, and the end goal is to produce a plan of action for them to move forward with. I’m working with Pencils for Kids; a group that I had never heard of prior to Googling them (or for my Microsoft readers, Binging them) 5 minutes ago, but one that I think has a lot of potential to grow from a project like this. I’ll share what we come up with after we’re done.

I enjoy participating in events like this, where my time can be used to help not-for-profits or charities grow and become more successful. As my generation moves from schooling to starting out careers, it’s important to remember to still take time to give back in whatever ways your skill-sets enable you to. Yes, we have the highest personal debt load of any demographic, and it’s important to work to pay that off as quickly as possible, but many of us have been able to build our successes based off of our involvement outside of the classroom. It’s important for social movements, and for our own karmic growth that we stay involved in projects like this. Often, our time and skills are worth more to these people and groups than writing a cheque – although I’m sure there exists a point where the money does become more important.

So, I ask you, what are you doing to give back outside of your work and your donations? Are you satisfied with what you’re involved in? Are you looking to get involved in other places?

Trackback URI.